for Potomac College
The world has become a smaller place and good ideas from smart people come from every corner of the earth. Potomac College, an international business college just outside of Washington, D.C., needed to draw students worldwide. Working primarily on copy, the new website was written to lure bright, young minds from the world over to Potomac.
Imagine sitting in Zimbabwe and accessing hundreds of Potomac class listings, financial aid applications, degree program descriptions, student resources and an online community. All have been used extensively by students, staff, alumni and the press alike.